About Plasmalife motion graphics and design
We believe in the pleasure principle, lightly enveloped in the reality principle. For us creativity is paramount, but never at the expense of a client's needs. We love to collaborate, explore, investigate, push the limits, find the solutions and, above all, play.
Our clients include Lone Eagle Productions, JST Productions, Big Green Hat Productions, the Canadian Space Agency, McDougall Scientific, Arthur Dental, Guelph Village Dental, Jody Hewgill Illustration, Ian Brignell Lettering Design, Queensway Audi, XBeta, CBC, TVtropolis, CMT, the Canadian Country Music Association, and others.
Creative Head: Balvis Rubess

Balvis Rubess is a designer, illustrator, art director and motion artist based in Toronto. He loves to collaborate and be challenged, artistically, as well as intellectually. His career has taken him on many artistic paths: he started out as a designer, worked as an art director and creative director, transitioned to a full-time illustrator for many years and, now, mainly focuses on motion graphics & animation, with the occasional website design project on the side.
His editorial clients include Fortune, Time, Harpers, Chicago Tribune, Cottage Life and various others. Advertising clients include McDonalds, Esso, Coke, Molson, Nestlé, Arena Stage, etc.
He has illustrated three Pop-up books with Melcher Media in New York: The Pop-up Book of Phobias, published by William Morrow, The Pop-up Book of Nightmares, published by St. Martin’s Press, and The Pop-up Book of Sex, published by Harper Collins.
His illustration work has been published in Communication Arts, American Illustration, Society of Illustrators NYC, 3X3 Pro Show, Applied Arts, and Graphis annuals as well as “This Face you Got”, a compilation of portraiture. Silver medals from the Toronto Art Directors Club and 3-Dimensional Illustration Awards. Winner of the 2012, 2014 2015, 2017 and 2019 AI/AP International Motion Art Awards, and two Platinum Pixie Awards for motion graphics.